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NEW Workshop at SPSP2018

Communicating Science: Tools for Scientists and Engineers

Registration required. Deadline: November 1, 2017, 11:59PM ET

Today, more than ever, it is imperative for psychological scientists to engage with a broader public to share our research about the human mind and behavior and its impact on socially relevant concerns of public interest.  Many SPSP members are keen to communicate with journalists, policy-makers, businesses, NGOs, educators, legal practitioners, and so on. But most of our members haven’t been trained on communication strategies targeting audiences outside of academia, understanding the types of communication modes that are most effective, and how to cultivate a network of audiences.

To address this need, SPSP has partnered with the American Association for the Advancement of Science (AAAS) to offer a science communication skills workshop for social personality psychologists at all career stages during the 2018 convention in Atlanta. This will be 4-hour “deep dive” workshop offered as part of the convention program. The workshop is entitled “Communicating Science: Tools for Scientists and Engineers.”

The workshop format allows for collaborative learning through small-group discussion, facilitator presentations, attendee exercises, and individualized coaching. Primary elements include: 

  • Understanding why your involvement in public communication of science is valuable, and participating in different types of engagement and outreach activities
  • How to effectively connect with specific public audiences (journalists, policymakers, other practitioners, general public)
  • Developing targeted research engagement strategies for each type of audience group
  • Identifying individual strategic communications goals
  • Handling interactions with stakeholder audiences, including soliciting and answering questions
  • Practicing science communication pitches on video and receiving peer feedback
  • Using PowerPoint slides and other visuals to communicate science effectively
  • Using social media and creating an effective online presence
  • Resources for communicating science
  • How to find outreach opportunities

This workshop will occur at the SPSP 2018 convention. Registration for the convention is required, but there is no additional fee to attend this workshop. Because there is a limited number of seats, advance registration is required and registration does not guarantee a spot. If you would like to participate in this workshop, please register through this link. Registration deadline is November 1, 2017 at 11:59PM EST. 

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